Our Vision

Edgycation is a wellness company bringing mindfulness to corporations seeking an edge.

Founded by Dr. David Sitt, we are a passionate group of Edgycators training people to become more present, productive, and purposeful in their lives. 




Dr. David Sitt, Founder and Chief Educating officer

A licensed clinical psychologist teaching and practicing in New York City. He serves as the Deputy Chair of the Dept. of Psychology at Baruch College (CUNY), where he has taught for over 10 years. Dr. Sitt conducts grant-funded research exploring the impact of technology on interpersonal communication, social engagement, and emotional wellbeing. As a teacher, Dr. Sitt transforms 400-student jumbo lectures into intimate classroom experiences where the students in the last row participate as if they were in the first. Dr. Sitt's passion for teaching has led to him being ranked #8 in the country on RateMyProfessor.com, among other accolades.

In addition to lecturing, David spreads the tenets of Positive Psychology and mindfulness through various multimedia outlets. TheSittDown.com broadcast and blog integrates culture, research, expert interviews, and personable discussion to highlight edgy trends in positive psychology. Another of David's initiatives, Dance.Love.Now!, is a city wide campaign to spread good will and wellbeing through the streets of NYC via dance flash-mobs. DLN is managed by Psychology in Motion, Dr. Sitt's student organization at Baruch College that inspires others to call upon their strengths and passion to spread positivity to the community at large.

In his NYC-based clinical practice, Dr. Sitt specializes in the assessment and treatment of adults with ADHD, anxiety, and mood disorders. Dr. Sitt uses a strength based approach consistent with positive psychology and is certified in Mindfulness Based Cognitive Therapy (MBCT). David's therapeutic style captures cutting edge techniques used in CBT, Psychodynamic, and Phenomenological orientations.

Dr. Sitt is the founder of The Mindful Consulting Group, which enables him to use his expertise to help others outside the academic sphere. The Mindful Consulting Group has worked with clients such as Stamford Hospital, Naked, McGraw Hill, Research Insight Group, and The Howard Stern Show.

Finally, Dr. Sitt is a certified Kundalini Yoga Instructor and teaches at HariNYC and various locations in Manhattan.



DJ is our “warrior poet”, expressing his thoughts on trends and culture with provocative words and imagery. He loves combining technology and art. DJ is the Edgy Editor for all public relations, social media and workshops/product development.  

He considers himself a graduate of hard knocks, and conquers anxiety to push harder and faster to see how far we can help the world. DJ loves being a family man-all of it.

DJ graduated from Kingsborough Community College with a degree in Computer Science and Technology. He specializes in project management and motivating teams.


Ephraim Setton, chief experience officer

Ephraim is energy and beyond-he is electric and engaging in workshops with clients. He leads an edgy lifestyle by example…he truly wants to enrich people’s lives and help them reach their full potential. His role on the Edgycation team is to lead projects from idea conception through fruition in an edgy way.

Ephraim began his formal education studying Business Management at Brooklyn College. He pursued his passion for education at Bank Street Graduate School, a progressive school specializing in nurturing student and adult lives through intellectual, social and emotional development. With over a decade of experience both in and out of the classroom, Ephraim’s unique approach will leave you with an experience you cannot forget.



Isaac Setton, Chief operating officer


Isaac is cool, calm and collected- he brings consistency and balance in the rapid expansion of Edgycation activities…the zen in the storm of Edgy excitement!

Isaac met Dr. Sitt when he first started at Baruch College in 2009. He graduated in 2013 with a Bachelors in psychology. He continued his education at Yeshiva University and received a Masters in Mental Health Counseling in 2015. Isaac specializes in addictive disorders, and how to be mindful of negative behaviors that can interrupt a path to success.

Isaac currently works as a counselor in various treatment programs and leads group & individual therapy sessions. He incorporates elements of CBT and Mindfulness to help clients struggling with a range of issues including stress, anger, anxiety, depression, and addictions.